Consumer Lending Stocks
| Ticker | Mkt Cap |
|---|---|
| RKT Rocket Companies, Inc. Class A | $40.53B |
| AFRM Affirm Holdings, Inc. - Class A | $25.62B |
| OMF OneMain Holdings, Inc. | $7.36B |
| ENVA Enova International, Inc. | $6.40B |
| FIGR Figure Technology Solutions, Inc. - Class A | $6.05B |
| SLM SLM Corporation | $5.11B |
| BFH Bread Financial Holdings, Inc. | $4.15B |
| PFSI PennyMac Financial Services, Inc. | $3.98B |
About Consumer Lending Stocks
These stocks are perpetually cheap and periodically catastrophic, and both facts have the same cause. A consumer lender earns a wide spread in good times and the losses arrive all at once when employment turns. The market knows this, prices in a low multiple, and is right often enough that the discount never really closes.
Watch credit, not growth. Charge-off rates and delinquencies tell you where you are in the cycle far earlier than loan growth does, and a lender writing lots of new business late in a cycle is usually taking customers everyone else declined. Rising loan books at the top are a warning rather than a result.
Mortgage lenders are a separate exposure and behave almost opposite to the rest. They originate and sell loans on rather than holding them, so their volume collapses when rates rise and floods back when rates fall. The servicing side moves the other way, gaining value as rates rise because nobody refinances. It is one of the few genuinely hedged structures in the sector, which is why mortgage names should not be lumped in with card issuers.
Keep going
- Bank Stocks
- Fintech and Crypto Stocks
- Insurance Stocks
- RSI guide
- Support and resistance guide
- Stocks by category lists every other group alongside this one.
- Stock screener carries live prices and filters this list by RSI, valuation, market cap, and same-day insider activity.
- Portfolio analyzer measures a shortlist against the S&P 500: total return with dividends, drawdown, and how the holdings correlate.
Track Consumer Lending Stocks with alerts
Get notified when any of these hit your price targets or technical conditions.
Get Started Free